At Anon. we believe that the world doesn’t need fast fashion retailers or trend followers. It needs designers dedicated to helping people discover the outer expression of their spirit.
We believe in creating clothing that inspires people to express themselves authentically, and fosters a deep sense of self-love and pride in individuality.
We believe that everyone has their own unique style which should be celebrated. And that everyone is beautiful.
We believe that we can redefine fashion and help create a world of creative, caring and colourful human beings.

Anon. is created and manufactured by a small team based in Cape Town, South Africa.
We produce in small batches which prevents any wastage and assures attention to detail.
We use natural fabrics and do our best to source, work and act sustainably.